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Ramadan and Eid
Prada presents a special selection of ready-to-wear and accessories dedicated to Ramadan and Eid al-Fitr 2023.
The new images of Prada marking Ramadan and Eid al-Fitr 2023 capture the shifting nature of time, inspired by an evocative nocturnal palette marked by contrasts of light and dark. A series of vibrant shots imbued with an exclusive atmosphere reflect various moments throughout the night.
This passage of time is echoed by continuous juxtaposition of indoors and outdoors, real and surreal: seen through the camera lens, physical and imaginary spaces overlap and become confused, leaving it to the viewer to decide whether the setting is real or artificial. The transformation of time and space also act as a metaphor for the introspective and contemplative journey each of us undertakes.
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