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Special Projects
Prada Symbols Paris Lafayette

Prada Symbols Pop-up

THE HYUNDAI SEOUL

February 24th – March 31st, 2021

Address
1F 108 Yeoeui-daero, Yeongdeungpo-gu, Seoul

Opening hours
10:30 am – 08:00 pm (Monday-Thursday)
10:30 am – 08:30 pm (Friday-Sunday)

Prada presents Prada Symbols, a special pop up in collaboration with The Hyundai Seoul department store dedicated to women’s SS21 collection. The pop up is defined by light yellow monochromatic walls with two big ledwalls and the iconic Prada logo, a white and gold checkered floor, transparent displays and mannequins.
The selection includes hoodies, t-shirts and dresses -enriched by original prints created by the artist Peter De Potter - women’s bags such as Prada Pocket, Prada Signaux and Prada Cleo, gabardine shoes and accessories.
BUSAN SHINSEGAE CENTUM

January 29th – February 21th, 2021

The pop up is defined by a glass structure, decorated with triangle motifs that refer to the iconic Prada logo and is dedicated to a selection of bags, accessories and jewellery. The space is characterized by a white and gold checkered floor, transparent displays and mannequins.
Discover Prada Symbols pop ups at the following locations:

Macau Four Season: January 22nd – April 8th
Paris Galeries Lafayette: January 26th – April 30th
Hong Kong IFC: January 28th – March 14th
Beijing SKP: February 3rd - February 23rd
Tokyo Isetan Woman: February 10th – February 23rd
Tokyo Isetan Man: February 17th – March 2nd