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Packaging

The Prada Group is committed to increasing the usage of a more sustainable packaging. 
Packaging 01

Plastic on total packaging

Plastic represents less than 10% of the total packaging purchased by the Group. In 2023, the Group was able to complete the transition from polypropylene to microwave cardboard for sneaker boxes and from plastic to paper for knitted bags.
Prada Sustainability - Plastic on total packaging
Prada Sustainability - Plastic consumption

Recycled and/or certified paper and cardboard

The Group is committed to purchasing FSC-certified and/or recycled paper/cardboard packaging and to always maintaining this percentage above 95%.