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Special Projects
Prada Loves Printemps

Prada Loves Printemps

Printemps Haussmann
November 5th, 2021 - January 9th, 2022

Address
Atrium Printemps Haussmann, floor -1, 64 boulevard Haussmann, Paris 9ème

Opening hours
10am – 8pm

A series of fantasy environments have been created at Printemps Haussmann for Prada in its exclusive décor for the festive season, brought to life by imaginary characters and dotted with evocative references. Drawing inspiration from the world of make-believe, the department store has been transformed into a breathtaking elf factory in a mix of blue and gold. The scene is dominated by a fairytale-like checkered floor, traversed as on a chessboard by curious mannequin pawns.

The selection of special products, incorporating items from the Prada Holiday 2021 collection, features golden brushed-leather bags and sequined accessories, silver gilt jewelry, crystal-emblazoned ready-to-wear, footwear and accessories, along with homeware and gift ideas.